All Adidas articles – Page 2
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News
Adidas sales flatline as Yeezy fallout deepens
Adidas posted flat sales in the first quarter of 2023, as the global sportswear giant admitted the loss of the Yeezy brand is “of course hurting us”.
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News
Adidas in legal dispute with investors over Yeezy partnership
Investors have filed a class action lawsuit against sportswear giant Adidas, claiming the company was aware of Kanye West’s problematic behaviour years before their falling out.
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News
Adidas reports slowing profits as it continues to navigate Yeezy fallout
Sportswear giant Adidas has reported decreased profits for financial year 2022 as it suffers the repercussions of the fallout with rapper Kanye West.
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Analysis
How homegrown sportswear brand Castore plans to take on the global giants
Manchester-based sportswear brand Castore has been growing persistently since its launch in 2015. With talks ongoing with lenders over raising a further $200m, Retail Week analyses how it is looking to take on some of the biggest names in sportswear
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News
Adidas warns of ‘significant’ impact on profits as it counts cost of Yeezy fallout
Adidas has warned it could take a €1.2bn (£1.06bn) hit in revenues and swing to a loss this year if it chooses not to sell its remaining Yeezy stock.
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News
Exclusive: Two new players to enter top 30 biggest retailers by 2026
A ranking of the biggest retailers in the UK and a five-year forecast of the top 30 has revealed two new retailers will be joining the list.
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Data
Ranking: Who will be the biggest retailers in the UK in 2026?
Offering a glimpse of what lies ahead, Retail Week analysts reveal which retailers will sit at the top of the food chain in 2026, which will be overtaken by their closest rivals and which will lose their spot in the ranking altogether
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Gallery
In pictures: Battersea shopping centre powers innovation at Zara, The Body Shop and Adidas
Battersea Power Station switched the lights back on today, opening its doors to unveil the long-awaited shopping mall south of the River Thames.
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Data
Ranking: The top 20 retailers to work for in the UK in 2022, according to employees
Recipe box subscription business Mindful Chef, which focuses on healthy eating, has emerged as the top retailer to work for in the UK, according to employee reviews.
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Analysis
Tracker: Retail reacts to Russia’s invasion of Ukraine
Retail Week rounds up the actions being taken by retailers in response to Russia’s invasion of Ukraine. Last updated March 29, 2022.
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Analysis
Analysis: NFTs, virtual fitting and the metaverse – the tech trends that will define retail in 2022
Which burgeoning technology will take centre stage in 2022 and what opportunities will it present for retailers? We put the question to a panel of tech experts.
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News
Adidas and Reebok embrace cryptocurrencies with new partnerships
Sportswear giants Adidas and Reebok have signalled their intention to increase their engagement with cryptocurrencies, as both entered partnerships with digital money platforms.
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News
Very teams up with sportswear giants in drop shipping drive
Online retailer Very has struck stockless fulfilment deals with Adidas and Reebok which will provide customers with greater choice and faster, more flexible delivery options.
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Gallery
In pictures: How Stella McCartney, Adidas and Sony are eliminating waste from retail
Waste is a big problem for retailers and consumers alike – so how can it be repurposed to find new value? Retail Week visited Waste Age at the Design Museum to find out.
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News
Adidas sells Reebok to Authentic Brands Group for $2.5bn
Adidas will sell the Reebok brand to American brand development, marketing and entertainment company Authentic Brands Group (ABG) following a decision earlier this year to focus on its core brand.
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News
Adidas increases full-year outlook as pandemic recovery kicks off
Adidas has raised its full-year outlook as revenues in the EMEA and North American markets almost doubled in the brand’s second quarter following a challenging pandemic period.
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Analysis
Generation M: Catering to the young fashion-conscious Muslim consumer
The modest fashion market is growing but mainstream retailers are yet to really take note. Retail Week explores how to cater to the Muslim consumer without being tokenistic
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Analysis
Future of the flagship: Finding its place and purpose in a post-Covid world
Has the flagship store changed for good? Retail Week considers its role in the retail landscape of tomorrow
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Retail Navigator Analysis
Adidas (Overview)
Adidas unveiled its ‘Own the Game’ growth strategy in March 2021 under former chief executive Kasper Rorsted. Yet macroeconomic challenges as well as geopolitical tensions have adversely affected the retailer.
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Retail Navigator Analysis
Adidas (SWOT)
Adidas has strong brand awareness and hosts some of the most popular partnerships for development of its products. It has accelerated its transformation into a DTC-led business and is looking to take 50% of net sales through the channel by 2025.