Analysis: Will click-and-collect be retail’s next Christmas battleground?

By 2014-09-30T11:54:00

At John Lewis’ ‘Christmas in July’ event, managing director Andy Street declared that the new battleground for retailers would be ‘omniservice’. (Image credit to Mark MacKenzie)

Click-and-collect promises to be in huge demand this Christmas and retailers are working tirelessly to deliver a seamless fulfilment service.

 

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