Boohoo has opened its own in-house lab to ensure the durability and performance of its garments. Retail Week took a visit to learn more.
Located in the basement of the fashion group’s Manchester headquarters, Boohoo Lab has been set up to create fast, efficient and cost-effective testing for its garments.
With a variety of different technologies, including X-ray fluorescent (XRF) guns, dye-migration testing and state-of-the-art washers and dryers, all Boohoo’s samples can be checked to ensure they will perform to a high standard in the hands of the customer.
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