All Christmas adverts articles – Page 11
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News
Asda trials location-based mobile ads to drive customers in-store
Asda is tapping into consumer’s mobile device IDs and locations to deliver them targeted ads to drive them into stores.
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Gallery
Retail Week's 12 days of Christmas: The best festive window displays
Retailers’ Christmas window displays this year vary from fantastical at House of Fraser to fashion-forward at Debenhams.
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News
Black Friday bouncers brought in from rugby clubs to keep shoppers in line
Rugby players recruited to keep Black Friday shoppers at bay, Myleene Klass is streamed across Southbank and Foyles’ old flagship is rebranded.
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Opinion
Comment: What retailers can learn from Miliband and Kardashian
With the year-end approaching, there are plenty of lessons for retailers to learn from this year’s standout news headlines.
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Opinion
Comment: Christmas windows are about more than driving sales
If we didn’t have the festive feeling and everything associated with it, Christmas wouldn’t happen. It was the shops wot done it.
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News
Video: B&Q Christmas ad calls for shoppers to 'unleash the B&Q in you'
DIY retailer B&Q aims for its Christmas campaign to motivate consumers to decorate their homes in bigger and better ways.
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Cartoon
Blower’s retail cartoon: Retailers take Christmas adverts to new heights
Retail Week’s cartoonist Patrick Blower’s take on the big retailers’ effort to create the ultimate Christmas advert this year.
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News
Littlewoods seeds GIF adverts on social media to reach sales targets
Littlewoods is creating a series of GIFs to seed on social media to help shift stock of products earmarked by weekly trading meetings.
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Analysis
In the news: Mark Given, the man behind Sainsbury's Christmas TV ad
There is a young pretender for John Lewis’s Christmas advertising crown thanks to Sainsbury’s brand communications director Mark Given.
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News
Infographic: Waitrose posts weekly sales increase as Christmas sales rise
Sales at Waitrose climbed 3.4% last week to £127.5m as shoppers started preparing for the festive season by stocking up on Christmas goods.
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News
Video: Sainsbury's unveils Christmas ad featuring First World War football game
Sainsbury’s has unveiled its ad featuring a depiction of the 1914 First World War Christmas truce featuring the famous football game.
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News
Marks & Spencer to ‘spread festive cheer’ with Christmas food ad
Mark & Spencer has launched its Christmas food advertising campaign on social media ahead of its TV debut this evening.
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News
House of Fraser returns to brand TV ads with focus on 'fashionable gifting'
House of Fraser aims to position itself as the “destination for fashionable gifting” in its first brand TV campaign in over a decade.
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News
Morrisons Christmas campaign: sprouts, Ant and Dec and the Jingle Bell Ball
Morrisons hopes to wow shoppers with its sprouts this year as it pushes its fresh credentials in its Christmas advertising campaign.
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News
Video: Tesco lights up Wigan with Christmas advertising campaign
Tesco has opted for a light show, giant Santas and lots of sparkle in its Christmas campaign which aims to focus on the little things that help customers in the festive season.
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News
Grocers' Christmas ads: Are they a hit or a miss?
Supermarkets have begun unveiling their festive ad campaigns. But, according to the experts, are they Christmas crackers or turkeys?
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News
Specialist retailers' Christmas ads: Are they a hit or a miss?
Specialist retailers including Game and Halfords have launched their festive ads, but are they Christmas crackers or turkeys?
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News
Fashion and department stores' Christmas ads: Are they a hit or a miss?
Department store retailers are unveiling their festive campaigns, among them the much anticpated John Lewis ad. Are they Christmas crackers or turkeys?
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News
Marks & Spencer unveils Christmas ‘random acts of kindness’ campaign
Marks & Spencer has revealed its Christmas ad, which is designed to give meaning to its ‘Magic & Sparkle’ seasonal strapline.
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News
Shop Direct launches Christmas ads for Very and Littlewoods
Shop Direct has launched its £6.5m ‘Step into Christmas in style’ campaign for Very as sister brand Littlewoods debuts its pantomime-themed ad.