All Christmas adverts articles – Page 15
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AnalysisAnalysis: Which are the best Christmas adverts of 2012?
Retailers are aiming for engagement with truthful tales of Christmas, but which are the best Christmas adverts of 2012?
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NewsVideo: Bargain Booze launches TV ad campaign
Bargain Booze is poised to launch its new £1m TV advertising campaign.
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NewsVideo: Harvey Nichols - ‘Avoid A Same Dress Disaster’
Following on from last year’s ‘Walk of Shame’ Christmas film, Harvey Nichols has created a ‘tongue-in-chic’ alternative Christmas video, ‘Avoid A Same Dress Disaster’
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NewsVideo: Ann Summers airs "sexiest TV ad ever"
Ann Summers aired its “sexiest TV ad ever” last night as part of its Christmas for Grown ups marketing campaign.
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AnalysisCampaign of the week: Boots, Let’s Feel Good
Ahead of Christmas, Boots has dumped its ‘Here Come The Girls’ advertising theme for a new ‘Let’s Feel Good’ campaign.
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AnalysisAnalysis: Are retail adverts now behind the times?
Retail campaigns often focus on women, but changes in shopping habits and society may mean a new approach is needed.
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OpinionComment: Communication is the key to success
As I write, the country is enraptured by the unveiling of the John Lewis ‘Fifty Shades of Slush’ Christmas TV advert where a snowman nips off to the shops to purchase festive knitwear.
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AnalysisCampaign of the week: Asda, Behind Every Great Christmas There’s Mum
Asda’s new Christmas advert has prompted controversy after more than 50 complaints to the Advertising Standards Authority alleging it is sexist, while Twitter users have both hailed it as smartly observed and slammed it as old-fashioned.
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GalleryIn pictures: Selfridges launches quirky Christmas campaign
Selfridges has launched its Christmas advertising campaign which features a series of quirky images including a girl being pulled through the department store’s Beauty Hall on a pony-drawn carriage.
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NewsB&Q launches Christmas TV ad campaign
B&Q is set to launch its Christmas TV advertising campaign tomorrow.
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AnalysisDebate: Is the Asda Christmas advert really sexist?
The Asda Christmas adverts have become a bit of a talking point. Some think they’re sexist, others think they’re not, and the rest are laughing at the Asda Granny reading 50 Shades of Grey in the corner.
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NewsVideo: Iceland unveils Willy Wonka-inspired Christmas ad
Frozen food specialist Iceland has unveiled a celebrity-free Christmas advertising campaign using a song from Charlie and the Chocolate Factory.
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NewsVideo: Morrisons airs humorous Christmas campaign
Morrisons has unveiled its Christmas advert which features humorous festive scenes before cultiminating with a family at the Christmas dinner table.
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AnalysisVideo: First look at John Lewis' Christmas advert
John Lewis’ much-anticipated Christmas advert is dubbed ‘The Journey’ and is based around the extra lengths consumers go to find the perfect gift.
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NewsVideo: Sainsbury's reveals Christmas ad campaign
Sainsbury’s is poised to launch a Christmas TV advertising campaign based on the 12 Days of Christmas.
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AnalysisCampaign of the week: Co-op, Here For You For Life
For the Co-operative Group’s Christmas food ad, the mutual retailer has ditched its ‘Good with Food’ strapline and replaced it with ‘Here For You For Life’.
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NewsIn pictures: John Lewis launches Christmas ad
The much-anticipated John Lewis Christmas ad will launch tomorrow with the strapline ‘Give a little more love this Christmas’.
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NewsVideo: Aldi makes Fortnum & Mason jibe in Christmas ad
Aldi has launched a Christmas TV advert which claims its products are as good as those sold at upmarket department stores Fortnum & Mason and Harvey Nichols.
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NewsMarks & Spencer unveils Christmas TV advert
Marks & Spencer is to launch its new Christmas TV advert for its clothing range on Wednesday.
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NewsMatalan airs family-focused Christmas ad
Fashion retailer Matalan has launched a new Christmas TV advert featuring a family at Christmas.