Campaign of the week: Morrisons promotion fails to truly reward loyal customers
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By David Brooks18 October 2013
Morrisons is the first grocer to launch its Christmas advertising, but this campaign raises a question over whether its festive promotional tactics will work.
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Morrisons is the first grocer to launch its Christmas advertising, but this campaign raises a question over whether its festive promotional tactics will work.
https://www.retail-week.com/christmas/campaign-of-the-week-morrisons-promotion-fails-to-truly-reward-loyal-customers/5053967.article