As part of the department stores multi-million-pound marketing campaign, the advert shows East waving her magic wand and producing more thoughtful gifts for those tricky family members to buy for.

Set to East’s new single ‘Size’ the advert hopes to ”take the stress out of shopping” by offering customers the biggest range of 3-for-2 gift ideas in the UK.

Debenhams creative director Mark Stevens said: ”When it comes to buying gifts, being thoughtful can often result in more stress, added expense and visits to multiple shops. However, Debenhams is here to put the fun back into the festivities.