Shein

Chinese fast-fashion pureplay Shein exploded onto the fashion market in disruptive style, quickly becoming a well-known name among its core demographic of social media-savvy 16-to-30-year-olds. The etailer, which sells womenswear, menswear and childrenswear, beauty products and homeware, was started in 2008 in Nanjing, China, by Chris Xu.As well as its presence in the UK, Shein has dedicated online sites for the US, Italy, France, Spain, the Middle East, Australia and Russia, and ships to over 200 countries. Retail Week provides news, analysis, features and opinion about Shein and the fashion sector.

Latest news and insight on Shein from Retail-Week.com

News
Shein explores US restructuring as Trump tariffs threaten London float
2025-05-01T13:53:00+01:00By Hugh Radojev
Fast-fashion giant Shein is reportedly exploring restructuring its US business, as the ongoing trade war between the US and China threatens its long-rumoured London float.
Opinion
‘De minimis advantage – the elephant in the room for Shein, pre-IPO?’
2025-04-24T14:26:00+01:00By Maureen Hinton
UK retailers would benefit from the abolition of de minimis rules, which have given Shein’s business model an advantage, believes fashion analyst Maureen Hinton
Interview
Interview: Shein strategy boss Peter Pernot-Day sees things differently
2025-04-22T06:00:00+01:00By Chloe Mills
Shein’s head of strategic and corporate affairs speaks to Retail Week about scandal, AI designs, dupes and more

More on Shein

Analysis

Social commerce, live shopping and VR: the innovations powering digital shopping in 2025

2025-04-22T06:00:00+01:00Promotional research for Affirm, Equals Money and Vimeo

Retailers are continually experimenting with novel innovations designed to engage shoppers, boost basket spend and drive loyalty. Here we explore the tech and tools powering the World’s Best Ecommerce Retailers

News

Shein and Temu flag higher US prices as tariffs hit

2025-04-17T09:55:00+01:00By George MacDonald

Online retail powerhouses Shein and Temu have told customers in the US to expect higher prices from next week following the imposition of tariffs on China.

Retailers flag concerns about Chinese ‘dumping’ on back of Trump tariffs
2025-04-14T06:30:00+01:00By George MacDonald
Shein gets green light from UK regulators for London IPO
2025-04-11T10:47:00+01:00By Chloe Mills
Chinese government warns Shein against shifting supply chain in face of tariffs
2025-04-08T20:08:00+01:00By Hugh Radojev
Shein takes the lead in the global apparel market for another year, says GlobalData
2025-03-19T12:19:00+00:00By Ellis Hawthorne

Topshop left a hole in the high street – but can it be the one to fill it?
2025-03-17T00:01:00+00:00By George Arnett and Chloe Mills
Shein confirms stock market plans
2025-03-14T07:12:00+00:00By Ellis Hawthorne
Shein’s profits have plummeted ahead of London listing
2025-02-24T11:38:00+00:00By Chloe Mills
Shein exec says 'growth remains strong' amid tariff worries
2025-02-18T07:21:00+00:00By George Arnett

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