All Consumer insight articles – Page 11
-
Retail Voice
Tips for approaching innovations using consumer data
Now more than ever, retailers are faced with a wide array of opportunities to use customer data to achieve their commercial objectives. RPC explains that by spotting and assessing key risks early, organisations will be better equipped to avoid breaches of data protection law that may lead to costly fines or claims, failed projects and reputational damage.
-
Analysis
Five ways to adapt to changing consumer behaviour amid cost-of-living crisis
Retail veteran Peter Williams and executives from Pandora, Bookshop.org and REN Clean Skincare reveal how they are witnessing spending habits shift – and what this means for their strategies – ahead of appearing at Consumer Week
-
Retail Voice
Why the concept of ‘retail’ is ready for a refresh
The retail sector has been through a lot of upheaval over the last couple of years, however Elavon’s Michael Bosshammer explains why it is more than ready for a revival
-
Retail Voice
Five things you need to know about conscious consumers
It is integral today that retailers evolve to meet the demands of the conscious consumer. PayPal explores five key points that all businesses should keep in mind.
-
Retail Voice
Gen Z: Your greatest retail opportunity or biggest threat?
With Generation Z consumers potentially providing a huge opportunity for retailers, Attensi’s Madeleine Porter takes a look at how to cash in on retail’s newest shoppers.
-
Retail Voice
Cost of living: The top three questions for retail leaders as the crisis deepens
With the cost of living spiralling and consumers facing increasingly challenging times, Fourth’s Sebastien Sepierre examines how retailers can further support their own workforce.
-
Retail Voice
Three ways to create a better customer connection
Exceeding expectations is a sure-fire way to keep shoppers happy. Slalom’s Miriam Souissi explores three ways in which retailers can go above and beyond to create better customer connections.
-
News
Nestlé warns of further price hikes as inflation soars
FMCG conglomerate Nestlé has said that more price rises will hit this year as it tackles inflationary pressures.
-
Data
Data: Discretionary income falls in poorest households as cost-of-living crisis deepens
The cost-of-living crunch is hitting the UK’s least affluent households the hardest, with discretionary spending among the poorest households already declining.
-
Retail Voice
How to tackle three of the biggest challenges retailers face
With customer demands shifting by the hour and efficiencies being strained, it is often difficult for retailers to be certain they are making the correct calls. Faculty’s Matt Hopkins examines how businesses can make the right decisions quickly.
-
Analysis
The four consumer personas driving spend in 2022 and beyond
Four distinct consumer groups have emerged from the pandemic and they will influence spending for years to come. Retail Week’s new report, launched this week, reveals who they are.
-
Retail Voice
What shoppers want: More personal, less choice, stronger purpose
Consumer expectations are higher than ever before, but what is it that shoppers really want and how can retailers achieve it? Adobe UK’s marketing director Peter Bell highlights what retailers can do to stand out.
-
Data
Data: Discretionary spend to plummet £12bn amid cost-of-living crisis
Spending on non-essential items will plummet £12bn in the UK this year as consumers tighten their purse strings amid a spiralling cost-of-living crisis.
-
Retail Voice
Data-centric tech is essential for quick-fire decisions
Companies must embrace data-driven tech to avoid losing out to competitors, says Peter Feld, chief executive of GfK
-
Retail Voice
Five ways to boost customer retention in 2022
Yotpo UK managing director Jamie Clohesy has devised some simple strategies for retailers to turn casual shoppers into loyal customers.
-
Retail Voice
Testing 1, 2, 3 – reducing the risk of marketing messaging
Greg Petro, chief executive of First Insight, highlights examples where brands have misjudged the mood and harmed their reputation.
-
Retail Voice
’Tis the season for peace, love and joy between brand and retailer
The Christmas period offers a ray of hope after another difficult year in retail, says Michael Greene, vice-president of growth portfolio at Criteo.
-
Retail Voice
'Retailers must tackle increasing fraud cases in critical spending months'
Fighting fraud has never been so important as we head into the festive season, says Brian Flesk, head of retail at Hitachi Capital Consumer Finance.