All Customer articles – Page 125
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Analysis
Start-up of the week: Online scheduling platform Bookingbug
The number of start-ups in retail technology is growing quickly and Retail Week is highlighting some of the best. This week, Bookingbug is in the spotlight.
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News
Sainsbury's launches first TV ad in support of Poppy Appeal
Sainsbury’s is launching an animated TV ad supporting The Royal British Legion to mark its 20 years backing the charity.
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News
Co-operative targets food waste with #shelfie social media campaign
During the recession shoppers made a big effort to avoid wasting food – a trend which has persisted since the downturn ended.
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Analysis
Start-up of the week: Mobile payment service Yoyo
The number of start-ups in retail technology is growing quickly and Retail Week is highlighting some of the best. This week, mobile payment service Yoyo is in the spotlight.
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News
Loyalty schemes need an emotional connection, says Pets at Home director
Loyalty schemes don’t have to give anything away in order to be successful, according to Pets at Home commercial director Peter Pritchard.
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News
M&S's Bousquet-Chavanne says nurturing trust in a brand is vital
M&S marketing boss Patrick Bousquet-Chavanne has hailed the level of trust in its brand and said it needs to be “nurtured” as the business evolves.
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News
As the Rubik's Cube turns 40 its inventor backs Tesco marketing campaign
It’s the 40th anniversary of Rubik’s cube, the puzzle created by Hungarian Ernő Rubik and Tesco’s Hungarian business made the most of the anniversary.
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News
Sainsbury's to feature WW1 Christmas Day football match in festive campaign
Sainsbury’s will feature the football match that took place between the British and German forces on Christmas Day for this year’s campaign.
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Analysis
Start-up of the week: Personalised shopping app Gentset
The number of start-ups in retail technology is growing quickly and Retail Week is highlighting some of the best.This week, personalised shopping app Gentset is in the spotlight.
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News
Argos launches biggest ever marketing campaign to signal digital transformation
Argos is launching the biggest marketing campaign in the company’s history as it seeks to shift perceptions to reflect the digital transformation of the business.
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News
Tesco launches TV campaign positioning Hudl 2 as 'entertainment hub'
Tesco is launching TV ads for its next generation tablet computer that aim to show it as an entertainment hub that brings people together”.
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Analysis
Start-up of the week: Visual search platform Slyce
The number of start-ups in retail technology is growing quickly and Retail Week is highlighting some of the best.This week, visual search platform Slyce is in the spotlight.
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News
Lidl on comedy form again as it pokes fun at Morrisons' price match
Lidl has taken another tongue-in-cheek swipe at a rival, this time releasing an advert poking fun at Morrisons’ new price match scheme.
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News
Lidl pokes fun at Sainsbury's with own version of '50p challenge'
Lidl has poked fun at Sainsbury’s by launching its own version of the ‘50p challenge’ after Sainsbury’s was embarrassed after a poster designed for internal use went viral.
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Analysis
Start-up of the week: Beacon network Appflare
The number of start-ups in retail technology is growing quickly and Retail Week is highlighting some of the best. This week Appflare is in the spotlight.
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Opinion
Comment: Lidl has upped its marketing game as it focuses on quality
Lidl has launched a new campaign about quality as it continues to convince middle class shoppers it is a serious contender.
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Analysis
Start-up of the week: Online personal styling company Stylit
The number of start-ups in retail technology is growing quickly and Retail Week is highlighting some of the best. This week Stylit is in the spotlight.
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Opinion
Marketing campaign: Notonthehighstreet.com chooses a life less ordinary
Viewers are asked to ‘choose a life less ordinary’ in Notonthehighstreet.com’s new ad campaign.
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Opinion
Marketing campaign: House of Fraser blows away pampered image of modern man
Powerful poster campaigns are few and far between these days so when they do appear, as in HoF’s latest ad, they are all the more striking.
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Analysis
Start-up of the week: Facebook direct response ads firm StitcherAds
The number of start-ups in retail technology is growing quickly and Retail Week is highlighting some of the best. This week StitcherAds is in the spotlight.