All DFS articles – Page 13
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OpinionGo beyond the spin to focus on products and service
Grabbing people’s attention is the first step, keeping them buying is the next, says Lord Kirkham.
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NewsDFS founder Lord Kirkham set to batter fish and chip market
DFS founder Lord Kirkham has swapped furniture for fillets in an audacious play for the catering market as the entrepreneur plots a plan for a national chain of fish and chip restaurants.
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NewsDFS EBITDA plummets in first half
Furniture specialist DFS’ EBITDA plummeted 32% to £28.3m in its half year.
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NewsDFS to open first high street store on Tottenham Court Road
Sofas giant DFS makes first high street foray as it takes over Next Home’s landmark premises.
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AnalysisRetail Week Conference: Highlights from day one
The great and the good of the retail world descended on The Cloud Retail Week Conference yesterday, with senior retailers discussing everything from the death of the high street to the profitability of the multichannel customer.
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AnalysisCampaign of the Week: DFS Making everyday more comfortable
After years of price-focused campaigns, sofa retailer DFS has changed tack. Its latest television advert is designed to appeal to shoppers’ emotions, and marks a new direction for the retailer.
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NewsVideo: DFS launches 'emotional' ad as it moves away from price-led campaigns
DFS, one of the biggest spenders in advertising, has launched a new TV ad that represents a major shift away from its usual price-led campaigns.
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NewsDFS recruits BBC marketing boss
DFS has appointed BBC marketing director Helen Normoyle as chief marketing officer.
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NewsDFS invests in growth despite earnings fall
Sofas giant DFS has posted a fall in quarterly sales and earnings but is continuing to invest in expansion and confident in longer-term prospects.
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AnalysisSofas giant with designs on expansion
After coming under new management last year, DFS is embarking on a new growth phase under changed ownership. Nicola Harrison reports.
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NewsDFS profits rise 11.4% as sales slip
Sofas giant DFS has revealed full-year EBITDA growth of 11.4% to £80m in a “very challenging” big ticket environment.
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NewsBoots' Tim Stacey joins DFS in new online role
Sofa giant DFS has appointed Boots UK’s director of healthcare services and solutions Tim Stacey as its online and business development director.
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NewsDFS beats harsh trading conditions to post profits rise
Sofas specialist DFS has bucked the dismal furniture market trend to post a rise in EBITDA and flat sales in its most recent nine months’ trading.
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OpinionMaking your own luck
As he climbs up Everest, Malcolm Walker says success is all about determination and luck.
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NewsDFS planning to capitalise on bank holidays
Sofa giant DFS is aiming to make the most of the extra bank holiday weekends as it revealed adjusted EBITDA remained flat at £41m in its first half.
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NewsDFS half year EBITDA flat as sales rise 1%
Sofa giant DFS adjusted EBITDA remained flat at £41.2m in the 26 weeks to January 29.
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AnalysisHow many stores does a retailer need?
Could HMV’s decision to downsize signal a more general trend for retailers to slim down their property portfolios, asks Nicola Harrison
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NewsFurniture Sales benefit from VAT rise
Furniture retailers have experienced a good start to their Boxing Day Sales despite the snow putting off customers initially.
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NewsDFS reports first quarter earnings flat at £15.2m
DFS, the specialist sofas retailer owned by private equity firm Advent, has posted flat earnings in its first quarter.