Thousands of DSGi staff are signing up to new three- and five-year share schemes, convinced that the electricals giant’s shares will increase from their present low base.
More than 2,000 employees have committed to saving between£5 and£125 a month so far – up 60 per cent on last year.
The share buying suggests that staff are backing new group chief executive John Browett, although workers will only benefit if his strategy boosts profits.
An employee saving£50 a month for five years could make a£3,360 profit if the share price doubles.
Shares in DSGi, which owns Currys and PC World in the UK, have fallen substantially in the past year after a series of setbacks.
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