Fashion retailer Phase Eight has announced its expansion into childrenswear and is set to launch its debut collection later this month.
The fashion retailer, which is known for its dresses and occasionwear, will debut its kids’ collection on January 25, with a limited-edition product range on offer to customers.
The launch includes a collection of “mini-me” party dresses to match its womenswear ranges, as well as occasionwear suitable for weddings and christenings.
The collection will range from age three to age 12 and prices vary between £35 and £79.
Available to customers both in-store and online, the fashion retailer said the launch marks the start of Phase Eight’s “journey” into the childrenswear category.
Phase Eight also confirmed a second spring drop, which is expected to launch in April followed by “high summer and festive partywear” collections later this year.
Phase Eight product director Sally Piasecki said: “At Phase Eight, we have always been advocates of ageless style, with our childrenswear range we are excited to be able to offer beautiful eventwear for all life’s most precious moments.
“We are particularly excited about our adorable flower girl and mini bridesmaid options as we will now proudly be able to offer head-to-toe outfit options for the whole wedding party.”
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