PrettyLittleThing unveils quiet luxury-inspired brand refresh

PrettyLittleThing

PrettyLittleThing has unveiled its ‘quiet luxury’ style rebrand, marking a “new chapter” for the brand. 

Kamani said: “Fashion has incredible power to inspire, elevate and transform. A Legacy in Progress is more than a rebrand – it’s a movement that celebrates our customers’ evolving style. We’re writing the next chapter of fashion history, and we’re just getting started.”

 

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