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White Stuff has reported a ‘strong’ Christmas helped by knitwear sales
Fashion retailer White Stuff has credited its “strong” Christmas trading performance to booming knitwear sales and reduced discounting, as it notes record number of new customers over the peak period.
For the 10 weeks to January 4, 2025, White Stuff saw sales rise 21.8% year on year thanks to increased sales of knitwear, especially fair isle knits which were up 50% year on year.
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