Frozen food specialist Iceland is looking to double the number of its Food Warehouse stores.
As part of an ongoing nationwide expansion, Iceland is eyeing up to 250 new store sites and has appointed property consultants at Mason Partners to lead the search, according to The Grocer.
If the search for new stores is successful, this would more than double The Food Warehouse’s current store footprint, which currently sits at more than 200.
Iceland is eyeing up potential store sites with a minimum space of 10,000 sq ft across retail parks in England, Wales, Scotland and Northern Ireland.
Iceland confirmed it is looking at locations including Crawley, Brighton, Salisbury and Dundee, with “suburban areas” of London, Manchester, Glasgow and Newcastle also on the list.
An Iceland spokesperson said: “Iceland has plans to expand the footprint of The Food Warehouse across the UK over the next few years.
“Stores are scheduled to open in Shrewsbury, Bicester, Selby, Yeovil, Llantrisant and Wakefield across 2025.”
Part of the Iceland Foods Group, The Food Warehouse was designed to offer value and quality by offering bigger pack options in a more spacious setting.
The larger store format is typically found in out-of-town locations and is targeted at “car-borne shoppers”.
The news comes after Iceland executive chair Richard Walker said in 2021 that The Food Warehouse format had become the main priority in its physical growth strategy.
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