Aided, in no small part, by Sir David Attenborough’s BBC series Blue Planet, concerns around plastic pollution, in particular, have been thrust firmly into the consumer consciousness since its broadcast in 2017.

In a world populated by an increasingly ethical consumer, retailers and brands have battled to adapt their stores, supply chains and packaging practices to keep up with demands to ‘do the right thing’, and beef up their sustainability credentials.

For some, however, that has been a central part of their business models long before the ‘Blue Planet effect’.

Nespresso, the coffee giant created by Swiss food and drink conglomerate Nestlé, has had sustainability at the heart of its strategy for its 33 years of existence.