Jo Whitfield: ‘Race to the bottom on price raises fears about sustainability of food production’
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Jo Whitfield4 February 2022
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By Jo Whitfield4 February 2022
Lower prices for shoppers must not mean a squeeze on farming and suppliers, argues Co-op Food chief executive Jo Whitfield
Right now, rising energy bills are putting a significant strain on many families up and down the country, and really squeezing what they can afford to spend on food.
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Lower prices for shoppers must not mean a squeeze on farming and suppliers, argues Co-op Food chief executive Jo Whitfield
https://www.retail-week.com/grocery/jo-whitfield-race-to-the-bottom-on-price-raises-fears-about-sustainability-of-food-production/7041335.article