Tesco has launched its first double Clubcard points drive in over a decade.
The grocery giant said that from today until February 25 customers can collect double points every time they shop using a Clubcard.
All loyalty scheme members will receive double points when they scan or tap their Clubcard while shopping in store, online or at petrol stations and the grocer’s cafes, with 10 billion points expected to be collected during the event.
The drive marks the first time Tesco has offered double points on its rewards scheme for more than 10 years. The supermarket giant said it said it expected more than 20 million members to benefit.
Chief commercial officer Ashwin Prasad said: “Many of us could do with a little boost in January so we are delighted to bring over 20 million Clubcard members the added joy of double points for the next seven weeks.
“It’s the best value at Tesco with some extra on top. Whether you want to save up your Clubcard points to use towards a special moment like a holiday or simply for money off your shopping or fuel, it’s our extra thank you to Tesco Clubcard members for shopping with us.”
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