Pureplay beauty band Trinny London has unveiled plans to open its first permanent store on King’s Road in Chelsea next month.
Trinny London, founded by British entrepreneur Trinny Woodhall, is converting its pop-up into its first permanent store next month.
Woodhall took to Instagram to announce the news with the caption saying: “Warning: this is a hard hat area. Construction of our new flagship is underway and off to a smashing start. Will we see you there? Our London flagship store is coming soon.”
In-store services will include one-to-one consultations across skincare and makeup as well as “fun-filled” makeup lessons with the British beauty brand’s pro makeup artists.
Trinny London was founded in 2017 and predominantly targets women over 35. The brand is also available in the department stores Harvey Nichols, Liberty and Fenwick.
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