Beauty brand Trinny London has struck a retail partnership with John Lewis and will be available in seven stores across the UK and on the department store’s website.

Trinny London product display

Source: Trinny London

The brand, founded by British entrepreneur Trinny Woodhall, is available to shop at John Lewis High Wycombe and will open concessions in Cheadle, Liverpool, Oxford, Bluewater, Cardiff and Southampton before the end of the year. More locations are planned for 2025.

Woodall, who is also chief executive, said: “I’m thrilled to be joining forces with John Lewis, igniting joy for even more of our community by launching in stores across the UK. John Lewis has been a British icon of the retail landscape for over 100 years, and I’m so excited about the incredible shopping experiences we can create together.”

Helen Spencer, head of beauty at John Lewis, said: “We’re absolutely delighted to welcome Trinny London into John Lewis. The brand’s innovative approach to beauty perfectly aligns with our mission to offer customers personalised skincare and makeup to people of all ages. Expertly curated by powerhouse Trinny Woodall, who has brought a fresh and transformative vision to the beauty market, we know the launch will be a game-changer for our customers”

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