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Analysis: What will Christmas 2014 look like for retailers?

By 2014-11-28T07:00:00

The annual battle for 2014’s festive pound has well and truly commenced, and tapping into the psyche of the Christmas shopper remains as critical as ever.

In the run-up to Christmas, how will consumer behaviour and attitudes affect trading? Retail Week research explores 2014’s festive spending.

 

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