EBay is launching the world’s first shoppable pantomime this Christmas to give theatre-goers festive gifting inspiration.
The pantomime, the proceeds of which will be donated to the Laura Crane Youth Cancer Trust, is designed to show how shopping at Christmas can be entertaining.
eBay’s ‘Cinderella: An Inspirational Fair-Retail’ will be held at Charing Cross Theatre on Friday 29 and Saturday 30 November.
The marketplace giant will reveal the details behind the innovation next week.
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