TV campaign designed to have them rolling in the aisles
Index is poised to launch a TV advertising campaign, focusing on the brand's low prices for Christmas.

The Silly Prices campaign features live animated prices in a series of humourous situations, such as telling jokes and falling down a hole.

The campaign starts on October 14 and will be broadcast in parts of Scotland, Northern Ireland and the North. The push coincides with the opening of two new Index stores in Manchester.

Topics