Analysis: Will Tesco's US folly have a Fresh & Easy future?

Fresh & Easy hopes to become a viable player in a hyper-competitive market.

Fresh & Easy proved to be a misstep for Tesco when it launched in the US in 2007, but will the grocer fare better under new ownership?

 

Already have an account?

Want to read more?

Register for LIMITED guest access

Register now

Get premium access

£5 A MONTH for 3 months

Subscribe now