Metro Group-owned consumer electronics retailer Media-Saturn will open its first store in China, in Shanghai, on November 17 this year. The store will have a sales area of 145,320 sq ft.
Media-Saturn chief executive Roland Weise confirmed that the retailer was planning to grow its local network to 10 stores in Shanghai by the end of 2012.
He added: “Chinese consumers’ purchasing power is soaring, making this an ideal time to enter the market.”
No comments yet