Drugstore operator Rite Aid plans to introduce iPad tablets to 300 stores in 2012 following positive customer feedback. Rite Aid brought the iPads to 40 stores this year and they are being used by the chain’s Wellness Ambassadors – trained sales associates who provide customers with information on over-the-counter medications. Rite Aid group vice-president of strategy Matt Schroeder said: “Although we are very early in the process, we are seeing improved sales results in the first group of remodelled stores.”
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