General merchandise retailer Target’s plan to enter Canada is being reviewed by the government to decide if books and other cultural ranges have enough Canadian content.

Target spokeswoman Lisa Gibson said that this analysis will concentrate on books, DVDs, music and magazines as the government is committed to making sure investments from overseas operations benefit Canadian citizens. Next year, target is due to commence the opening of the first of 125 to 135 stores at former Zellers sites, taken over from Hudson’s Bay Company.

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