Are intellectual property lawsuits bad business for retailers?

Supreme Court

With Shein becoming the latest retailer to get embroiled in a legal battle over intellectual property, Retail Week explores if getting caught up in an IP lawsuit is actually detrimental to your retail brand and what can be expected of lawsuits moving forward.

Fast-fashion retailer Shein has found itself at the centre of yet another dispute with fashion retailer H&M after being accused of copying its designs. This comes months after the Chinese retailer was at the centre of complaints from independent designers Krista Perry, Larissa Martinez and Jay Baron over copyright and trademark infringement. 

 

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