All Loyalty schemes articles – Page 15
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Analysis
How Tesco is leading the market again with its Brand Guarantee
Tesco had been left in the wake of its rivals’ price guarantees for too long. Now the grocer is out in front again with its Brand Guarantee.
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Analysis
How can retailers inspire customer loyalty and drive repeat visits?
Sometimes a simple act of generosity can be sufficient to make customers choose one particular shop ahead of its competitors.
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Analysis
Tesco overhauls price match scheme as Lewis 'pulls trigger' on price
Tesco is revamping its Price Promise scheme and will roll out the changes to stores across the UK from today, Retail Week can reveal.
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Analysis
Morrisons scraps price-match scheme in favour of 'simpler' loyalty card
Morrisons has abandoned its Match & More price-match scheme and is poised to introduce a “simpler” loyalty card system in its place.
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Analysis
Smart home personalisation will offer retailers ‘Tesco Clubcard on speed’
The personalisation opportunities offered by the smart home could open up a world of possibilities to retailers, argues Deutsche Telekom.
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Video
Shortcuts: Why retailers are personalising customer loyalty schemes
Boots and Waitrose are exploring personalised loyalty schemes. In 60 seconds James Wilmore explains the reasons behind the initiatives.
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Video
The Retail Week: Grand Central, Tesco 24-hour move and Boots personalisation
Catch up on this week’s big retail stories with analysis from news editor James Wilmore and grocery and property reporter Luke Tugby.
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Analysis
Boots tests personalised discount scheme for popular brands
Boots is piloting a personalised discount scheme in around 100 stores that will allow customers to choose brands to receive a discount on.
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News
Angus Thirlwell on consumer loyalty and having a taste for success
The founder of Hotel Chocolat discusses the importance of his constant desire to go the extra mile for the chocolatier’s loyal customers.
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News
Morrisons likely to jettison Match & More loyalty scheme
Morrisons chief executive David Potts has strongly hinted that the grocer’s Match & More loyalty scheme will be dropped.
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News
Superdrug to move loyalty scheme on to mobile with app launch
Superdrug is to move its loyalty scheme on to mobile as it seeks to target customers with promotions when they walk into stores.
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News
Waitrose expands Pick Your Own Offers after signing up 700,000 members
Waitrose has signed up 700,000 customers to its Pick Your Own Offers loyalty scheme and rolled it out to 250 more products.
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Opinion
Comment: Real retail loyalty is about long-term customer relationships
Lidl’s Smarter Shopping trial has sparked debate about whether it is a loyalty scheme. It doesn’t matter, as long as it builds relationships.
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News
Morrisons price match ads cleared after Aldi complaints, but asked for more clarity
Morrisons has had the validity of its Match & More price match scheme cleared by the advertising watchdog following complaints from rival Aldi.
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News
Breakfast briefing: Retail news on Morrisons, John Lewis and more
Retail news round-up on August 26, 2015: ASA dismisses Aldi’s complaint against Morrisons and John Lewis claims to knock Ikea off top spot.
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Gallery
Store gallery: How Waitrose is refining its big-box offer
If there were a store that currently embodies what the upscale grocer stands for, then the newly opened Waitrose in Horsham would be it.
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Opinion
Retail surgery: How can I improve customer engagement through loyalty?
How can I improve customer engagement through loyalty?
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News
Trinity Leeds integrates Apple Watch and Wallet into its loyalty scheme
Trinity Leeds bosses say it is the first shopping centre in Europe to integrate the Apple Watch and Wallet into its loyalty scheme.
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News
Harvey Nichols launches shoplifting ad to promote loyalty app
Department store Harvey Nichols has used CCTV footage of shoplifters in an advertising campaign to promote its new loyalty app.
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News
Netto becomes first German discount grocer to run loyalty scheme
Grocer Netto Marken-Discount has become the first German discount supermarket to join a loyalty scheme after signing up to the Deutschland-Card.