All Loyalty schemes articles – Page 9
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Retail VoiceFood and drink disruptors: How five of the UK’s best are getting closer to customers
Sophisticated customer profiling is leading to deeper customer insights, higher engagement and more accurate trend forecasting for these food and drink leaders.
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NewsBoots unveils lower prices in store for Advantage Card holders
Boots has introduced discounted prices on selected products in store for Advantage Card holders.
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NewsPret a Manger to trial ‘Perks’ loyalty programme
Pret a Manger will roll out its new loyalty scheme “Pret Perks” in phases.
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Retail VoiceWhat loyalty can learn from the payments landscape
Loyalty schemes are in need of transformation – and fast. Retailers should be looking to payment tech for the answers, says Bink chief executive Mike Jordan.
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NewsAsda extends loyalty app trial to customers
Asda has extended the trial of its ‘pounds not points’ loyalty app to customers at 16 of its stores after a successful pilot of the programme with staff.
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AnalysisGame on: How Tesco, Shein and The North Face are transforming loyalty
Following a pandemic that transformed shopping habits forever, retailers are now mulling over the best methods of maintaining a connection with their customers – including revamping their loyalty schemes.
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Retail VoiceRefashioning retail: How brands build trust in a modern digital world
Following the launch of its report The 20 Most Trusted UK Retailers with Retail Week, Okta’s solutions director Ian Lowe outlines what this research reveals about how retailers should approach getting consumer buy-in.
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Opinion‘The days of indiscriminate special offers and generic promotions are numbered’
Technology and loyalty are the keys to a truly personalised customer offer focused on value, says Sainsbury’s chief marketing officer Mark Given.
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NewsSainsbury’s to personalise prices for Nectar customers
Sainsbury’s will offer Nectar customers lower prices on products based on their shopping habits when using self-scanning technology in stores, in a major shakeup of its loyalty programme.
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NewsExclusive: Asda launches ‘pounds not points’ loyalty app for staff
Grocery giant Asda is trialling a new loyalty app called Asda Rewards for staff at 16 of its stores across the UK, focusing on giving customers ‘pounds not points’ rewards.
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Retail VoiceLoyalty is up for grabs – five ways marketers can adapt to shifting shopper habits
Getting to the heart and soul of what your consumers want is key. Catalina UK vice president and managing director Premal Patel shares five strategies that can help build genuine long-term loyalty with a personal touch
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Retail VoiceWinning hand – how gift cards can boost your brand
With home-working and online shopping now the new normal, Heather Rogers, senior director of ecommerce at Blackhawk Network Europe, believes the gift card market is a huge untapped source of revenue.
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AnalysisSix ways to win back lockdown shoppers this Christmas
Research shows 80% of all shoppers that have made a purchase with brands since March have been newly acquired customers. However, these new shoppers are extremely fickle and are shopping around. What can retailers do to attract them back during the biggest online Christmas ever?
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NewsM&S rolls out ‘book and shop’ service as lockdown looms
Marks & Spencer has made its Sparks Book & Shop shopping reservation service available in 566 food stores and larger branches with food halls ahead of England’s lockdown on Thursday.
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NewsSainsbury’s enhances Nectar rewards to spur early Christmas shopping
Sainsbury’s is to reward customers for doing their Christmas shopping early as it seeks to avoid a last-minute festive rush.
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Retail VoiceThe seven new rules for retail to kickstart digital growth
There’s no doubt that the global pandemic has brought unparalleled change to our daily lives, with the continual disruption to the norm meaning we are all forced to think differently.
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AnalysisConsumer 2021: Five ways to get the future shopper spending more with you
The way people shop has undergone a total transformation this year with retailers having to take heed and step up. Retail Week scrutinises the business characteristics required by retailers to cater for the new consumer.
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NewsM&S marks rewards app milestone with ‘free shopping’ promotion
There have been approximately 1 million new downloads of Marks & Spencer’s Sparks loyalty app since its relaunch eight weeks ago.
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AnalysisThe Big Question: Should John Lewis scrap its ‘never knowingly undersold’ pledge?
Since it was introduced in 1925, John Lewis’ ‘never knowingly undersold’ pledge has become a UK retail institution, but new boss Dame Sharon White has hinted it is likely to be scrapped under her new strategy. Industry experts offer their thoughts on whether the retailer should ditch the famous slogan
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Opinion‘Tesco would be reckless to rival Amazon on free deliveries’
It didn’t take long for Amazon’s free grocery delivery revelation to spark a response from one of its mainstream rivals.