All Marketing & branding articles – Page 6
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News
Co-op launches ‘momentous’ retail media network for convenience
The Co-op has launched its own retail media network, making it the first in the UK in the convenience sector.
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News
Sweaty Betty names former international hockey player as CMO
Sweaty Betty has appointed former England and Great Britain hockey player Kerry Williams as its new chief marketing officer as the retailer heads into “a time of immense transformation”.
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News
THG to axe HQ and warehouse jobs
Ecommerce giant THG is reportedly laying off 60 marketing and sales employees as well as around 100 warehouse staff across the group.
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Events
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Data
Generation Alpha: Who’s influencing the next retail influencers?
Next year Generation Alpha will be at its peak, with 2 billion from this age group around the globe, but who is influencing the next influencers? Retail Week teams up with Beano Brain to find out what the retail world looks like through the eyes of Gen A
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News
People underestimate complexity of retail, warns Dick’s Sporting Goods chair
US sports giant Dick’s Sporting Goods executive chair Ed Stack has said people “don’t understand” the complexity of retail.
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Analysis
The three biggest and best retail tech investments for 2024
Brands and retailers, including The Co-op, Frasers Group and Kingfisher, will be sharing their digital investment priorities at Retail Week’s Digital Summit on Wednesday 7 February 2024. Here we take a peek at three influential trends blowing up in 2024.
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Analysis
Autopsy: what caused the death of the retail metaverse – and can it be resurrected?
Two years ago, retailers across the sector were developing or showing an interest in metaverse experiences. Retail Week asks why enthusiasm has waned and what the future holds for immersive tech
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News
HelloFresh slapped with fine for spamming customers
Recipe-in-a-box retailer HelloFresh has been slapped with a £140,000 fine by the Information Commissioner’s Office for sending millions of spam emails and texts.
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Analysis
Boycotts and outcries: can retailers really get cancelled?
Brands and retailers being held accountable for their actions by customers is nothing new, but is cancel culture a real threat for retailers and can it lead to brand oblivion?
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Opinion
‘Could AI-generated consumers shine a light on shoppers of the future?’
AI can be transformative but will only deliver a return on investment when harnessed with human intelligence, says Brian Kalms
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News
Inditex profits and sales rocket
Spanish fashion giant Inditex has reported soaring profits and sales and hailed the response of customers to its autumn and winter collections.
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Analysis
The trends and categories set to dominate Christmas spending
Following a record Black Friday and Cyber Monday, with Shopify merchants reaching a total of $9.3bn (£7.4bn) sales globally, the ecommerce platform predicts the top trends setting retailers up for a very merry Christmas
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Supplier Insight
AI and Marketing: Three Secrets to Success
Unlock the power of AI in your marketing strategies. Discover three secrets to success with AI and transform your ecommerce marketing. By Carl Bleich, head of content, Bloomreach.
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Analysis
Reviewed: Retail’s best Christmas ads according to the experts
Who has nailed it and who has failed it? We assembled a panel of advertising experts to give their verdict on some of retail’s biggest Christmas ads this year
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Gallery
In pictures: The most eye-catching Christmas shop windows
Escapism and the feelgood factor feature strongly in this year’s store Christmas windows in a year that has been difficult for many people.
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Retail Voice
Five steps to successful brand collaboration
From maintaining clear communication to measuring success, Foot Anstey’s Alexandra Hammond looks at the best ways to partner with other businesses
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Innovation of the Week
Amazon teams up with Meta and Snap for seamless social shopping
Innovation of the Week is a subscriber-only series highlighting retail initiatives that have caught the eye of our analysts.
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Video
Watch: Tesco captures excitement of lead-up to Christmas in new ad
Tesco has unveiled its new Christmas advert for 2023, capturing the excitement of the lead-up to the big day.
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Opinion
‘The Body Shop could be a lean, green retail machine once again’
One of retail’s great disruptors, The Body Shop under new ownership has a chance to win over a new generation of consumers