‘Beighton put Asos on US retail stage – his successor must take it to Broadway’

Nick Beighton

Today’s shock departure of Asos chief executive Nick Beighton brings the curtain down on a 12-year career at the retailer.

Apart from anything else, Beighton achieved one of the most difficult tasks in business – taking over from a founder. After joining Asos in 2009, Beighton succeeded entrepreneur Nick Robertson at the helm of one of the great UK online retail success stories in 2015 and has stayed true to its purpose throughout.

So close were the pair that they were known as ‘the Nicks’ and during his time in charge Beighton, crucially, maintained the distinctive culture that helped Asos grow at such rapid pace at home and overseas.

 

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