All Personalisation & analytics articles – Page 5
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AnalysisFew retailers see personalisation as essential
Exclusive Retail Week research reveals only 14% of UK retailers view personalisation as essential to their ongoing customer strategies.
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OpinionShop Direct’s Baldock leaves personalisation lessons
Retail’s revolving doors have spun at a considerable pace this year – and last Friday Alex Baldock became the latest big-name boss to reveal his departure.
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AnalysisPersonalisation lessons from Spotify, Netflix and Monzo
Amazon and Shop Direct have been heralded for their incorporation of personalisation into their business – but what can the retail sector learn from others?
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AnalysisGetting personal: What is possible with personalisation?
Personalisation is still at a nascent stage, but it is already boosting business for retailers including Sephora, Shop Direct and Jack Wills.
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VideoWatch: eBay showcases subconscious shopping experience
Online marketplace eBay is pushing for deeper personalisation on its platform in an attempt to create a more serendipitous ecommerce experience.
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NewsShop Direct profit rise boosted by mobile and athleisure
Shop Direct recorded its fifth consecutive year of rising profits and sales as purchases made on smartphones comprised over half of the retailer’s overall sales.
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OpinionOpinion: From start-up to big corporate and back again
Zalando has gone from start-up to retail titan in under a decade and is now partnering with smaller businesses – why aren’t more retailers following suit?
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NewsHolland & Barrett poaches Starbucks exec for new CIO role
Holland & Barrett has snapped up Starbucks’ vice-president of technology Mark Fabes for its newly-created chief information officer role, Retail Week can reveal.
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NewsZalando launches fashion start-up acceleration platform
Zalando has unveiled Zalando Build, a new programme which will allow start-ups to become rapidly integrated onto the etailer’s fashion site.
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NewsShop Direct uses AI and social media to find new customers
Shop Direct’s retail and technology director Jon Rudoe says that the etailer has has “tremendous success” mining its data and social media to target new customers.
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Retail VoiceAre retailers empowering store associates?
As retail evolves to support a complex omnichannel experience, the store associate’s role is changing. But what can retailers do to maximise their value?
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Retail VoiceMarketing myth #1 – should marketers use urgency?
With an identified range of 15 marketing emotions, Persado shows brands how to take their relationships with online shoppers to the next level.
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AnalysisJon Rudoe: Gut feeling isn't dead in big-data retail
Data analytics are revolutionising retail – and most other industries too.
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OpinionOpinion: The three tech-led models disrupting retail
The ability of technology to disrupt the retail market is well-known, but does the emerging trend of online to offline suggest that things may be changing?
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AnalysisFive lessons retailers can learn from Skyscanner
Skyscanner has disrupted online search and travel sectors alike with its easy to use holiday research platform.
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AnalysisGDPR: Ticking time bomb or blessing in disguise?
The EU-wide implementation of the stringent General Data Protection Regulation (GDPR) will come into effect next May. Why should retailers care and what are the silver linings?
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OpinionWhy is retail hitting 'subscribe' on beauty boxes?
As The Hut Group acquires Glossybox and rumours circulate of Walmart’s interest in Birchbox, personalised monthly subscriptions look to be a treasure chest of opportunities.
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AnalysisFrom AI to Gen Z: A peek at tomorrow's world of tech
With only one month to go until Tech. powered by Retail Week – Europe’s largest festival of innovation in retail technology – we look at what delegates can expect.
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AnalysisAnalysis: Retail loyalty – the new pillars of success
Changed shopping and cultural habits are disrupting retailers’ established methods of building and retaining shopper loyalty.
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OpinionOpinion: Six retail characteristics that define success
To succeed in the demanding world of the consumer customer experience is everything – but we’ve all heard that many times before right?