All Personalisation & analytics articles – Page 8
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Gallery
Store of the week: Converse to go one step further with personalisation
Personalisation stations are not new but Converse is introducing designers into its New York store to help customers create unique products.
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Opinion
How can retailers turn social media engagement into revenue?
This is the central question addressed by a new interactive guide from Retail Week that details how retailers can make social commerce pay.
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Analysis
Analysis: How can retailers tackle the problem of productivity?
Productivity is rising up the retail boardroom agenda. Retail Week gathered retailers to discuss how to drive greater efficiency.
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Opinion
Opinion: Why automation is not the enemy for retail marketers
While the rise of automation will affect roles across the retail sector, the best marketing strategies will combine data with human insight.
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News
Sofaworks pilots personalised vouchers to drive in-store purchases
Sofaworks has piloted a real-time behavioural tracking tool that sends customers personalised offers while they shop in-store.
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News
Store gallery: Made.com grows physical presence with connected showroom pilot
Made.com has launched a pop-up showroom that uses tablets and beacon technology to capture the preference of its shoppers.
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Analysis
NRF: Blog day two – impact of ‘me-centricity’ on New York’s most innovative stores
US retailers are catering for a new trend in consumer behaviour – me-centricity – by providing bespoke shopping experiences.
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News
NRF: Blog day one – artificial intelligence turns personalisation on head
The North Face’s digital shopping assistant takes personalisation to the next level, as it quickly and intelligently determines customers’ needs.
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News
Retail tech supplier partners with Exasol on data tool
Atheon Analytics has collaborated with data company Exasol to create a high-speed database that tracks the sale of retail products.
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Analysis
Start-up of the week: Bricks-and-mortar analytics solution SimpliField
Start-ups in retail technology are growing and Retail Week is highlighting some of the best. This week SimpliField is in the spotlight.
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News
The growth of digital: 12 predictions for digital technology in 2016
From the growth of the on-demand economy, to the acceptance of omnichannel, there have been some exciting digital movements in 2015.
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Analysis
Start-up of the week: Footfall and analytics software Hoxton Analytics
The number of start-ups in retail technology is growing and Retail Week is highlighting some of the best. This week Hoxton Analytics is in the spotlight.
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Analysis
Luke Jensen’s five new rules to win in modern-day retail
Retail is undergoing a revolution as great as the move from counter service to self-service in the 1960s. Here’s how to play by the new rules.
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Analysis
Analysis: The start-ups that hope to become the next big thing in retail
Vegetable-flavoured water and ‘the Dyson of loo brushes’ are among the latest raft of businesses backed by investor TrueStart.
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News
New report shows retailers slower than predicted to transition to omnichannel
A new study has found achieving full omnichannel transformation takes longer and is more complex than retailers first thought.
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Analysis
Retail Week Talks: Rory Sutherland on the psychology of tomorrow's customer
Ogilvy & Mather group UK vice chairman Rory Sutherland discusses how retailers need to adapt to keep customers satisfied into the future.
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Analysis
Start-up of the week: Location intelligence platform Near
Technology start-ups are growing and Retail Week is highlighting some of the best for retailers. This week Near is in the spotlight.
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Analysis
M&S unveils Sparks 'membership scheme' to better connect with customers
Marks & Spencer has unveiled an imaginative customer membership scheme designed to transform its relationship with its shoppers.
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Video
Watch: Find out what is coming next in personalisation
Experts share their thoughts and expectations about which new technologies will raise the bar in personalisation.
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Cartoon
Blower’s retail cartoon: The future of personalisation?
Retail Week cartoonist Patrick Blower’s take on how fashion retailers could use their data to create an extreme form of personalisation.