Pets at Home has named several advisers to guide on its strategic options for the future of the business.

In a classic twin-track process, the pet food and accessories specialist has appointed Rothschild as its adviser for potential mergers and acquisitions and Citi and JPMorgan Cazenove in the case that an IPO be considered the best option for the retailer.

Pets at Home chief executive Matt Davies said: “After such a successful period of growth, now is the right time to begin reviewing our options for taking the business to the next level in its development.”

Pets at Home, which operates 207 stores, was bought in a£230 million deal in July 2004 backed by private equity firm Bridgepoint.

Since the buy-out, the retailer has doubled profits, creating nearly 1,000 jobs and opening 52 stores.

For the 52 weeks to March 29, EBITDA was£46.7 million on sales of£306.5 million.

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