The billionaire tycoon, who also owns the Bhs chain, joins a stellar line-up that includes Carphone Warehouse founder Charles Dunstone, HMV boss Alan Giles, Tesco chief executive Sir Terry Leahy, M&S supremo Stuart Rose and New Look chief executive Phil Wrigley.
Also speaking at the event, which takes place at the London Hilton Metropole on March 16 and March 17, will be Kingfisher chief executive for international and development Ian Cheshire, as well as WPP chief executive officer Sir Martin Sorrell.
Themed around the concept of tomorrow's customer, the event will be chaired by publisher and broadcaster Andrew Neil.
For a full breakdown of the conference, click here.
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