• Ecommerce at Shoe Zone
    Retail Navigator Analysis

    Ecommerce at Shoe Zone

    Shoe Zone

    Digital continues to be a key area of focus for Shoe Zone. The retailer had been gradually developing its multichannel offer with in-store kiosks, a low-cost returns model and web exclusives. Things have moved up a gear more recently, however, with the creation of an autonomous digital department to drive higher growth.