All Shein articles
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NewsShein explores US restructuring as Trump tariffs threaten London float
Fast-fashion giant Shein is reportedly exploring restructuring its US business, as the ongoing trade war between the US and China threatens its long-rumoured London float.
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Opinion‘De minimis advantage – the elephant in the room for Shein, pre-IPO?’
UK retailers would benefit from the abolition of de minimis rules, which have given Shein’s business model an advantage, believes fashion analyst Maureen Hinton
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InterviewInterview: Shein strategy boss Peter Pernot-Day sees things differently
Shein’s head of strategic and corporate affairs speaks to Retail Week about scandal, AI designs, dupes and more
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AnalysisSocial commerce, live shopping and VR: the innovations powering digital shopping in 2025
Retailers are continually experimenting with novel innovations designed to engage shoppers, boost basket spend and drive loyalty. Here we explore the tech and tools powering the World’s Best Ecommerce Retailers
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NewsShein and Temu flag higher US prices as tariffs hit
Online retail powerhouses Shein and Temu have told customers in the US to expect higher prices from next week following the imposition of tariffs on China.
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NewsRetailers flag concerns about Chinese ‘dumping’ on back of Trump tariffs
Retailers, including Currys chief executive Alex Baldock, have signalled worries about goods being switched from the US to Europe through companies such as Amazon, Shein and Temu.
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NewsShein gets green light from UK regulators for London IPO
Shein has reportedly been given the green light from Britain’s Financial Conduct Authority to float in London.
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NewsChinese government warns Shein against shifting supply chain in face of tariffs
Fast-fashion retailer Shein is facing opposition from the Chinese government over plans to shift some production out of the country in response to mounting US tariffs.
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NewsShein takes the lead in the global apparel market for another year, says GlobalData
New analysis from GlobalData revealed that Shein has increased its market share forecast once again, as shoppers look for value amid challenging economic conditions.
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DataTopshop left a hole in the high street – but can it be the one to fill it?
Rumour has it Topshop is making a return to the high street. And no, this isn’t mere speculation — it’s a rumour being driven by the brand itself
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NewsShein confirms stock market plans
Shein has officially confirmed its intention to go public on the stock market for the first time, with London appearing to be the preferred location.
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NewsShein’s profits have plummeted ahead of London listing
Fast-fashion giant Shein’s profits plummeted by more than a third last year, according to reports, ahead of its highly-anticipated London listing.
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NewsShein exec says 'growth remains strong' amid tariff worries
Donald Tang, executive chairman at the retailer, was reassuring investors in a letter seen by Reuters.
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AnalysisWhat’s next for Shein as regulatory scrutiny and Trump tariffs threaten London float?
Caught between the rock of Trump’s protectionist tariffs in the US and the hard place of an EU crackdown on a “tsunami” of cheap goods, is Shein’s short-lived era of dominance over?
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NewsShein ponders pushing back IPO date after Trump tariff changes
Online fashion giant Shein is considering a delay to an IPO in London in the aftermath of changes to US tariff rules unveiled by President Trump.
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News‘We don’t cheat, we compete’, says Shein executive
Shein’s head of strategic and corporate affairs in North America, the UK and Europe Peter Pernot-Day said there are “misperceptions” around the way the fast-fashion retailer operates, specifically in relation to tax loopholes, as he claims “we don’t cheat, we compete” at LIVE 2025: Retail Week x The Grocer.
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AnalysisFrom AI to Gen Z – the key takeaways from LIVE: Retail Week x The Grocer
All the key insights and takeaways you may have missed from LIVE: Retail Week x The Grocer 2025.
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NewsShein abandons hunt for UK warehouse as London listing hangs in the balance
Shein has reportedly abandoned its hunt for a warehouse in the UK, calling into question whether its long-mooted London IPO will go ahead.
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NewsRetailers are considering setting up US subsidiaries to counter Trump tariffs
British retailers are exploring ways to fight President Trump’s tariffs, including ceasing exports or looking at setting up US subsidiaries.
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NewsShein is set to slash target London IPO valuation
Shein is reportedly set to slash the target valuation for its highly-anticipated flotation on the London Stock Exchange.
