Home shopping group N Brown is to open its first bricks-and-mortar store for its plus-size brand Simply Be at Liverpool One on September 22.

Home shopping group N Brown is to open its first bricks-and-mortar store for its plus-size brand Simply Be at Liverpool One on September 22.

The store will feature kiosks, catalogues and click-and-collect areas to push its multichannel offer.

N Brown group development director Paul Kendrick said the store had been designed with the larger customer in mind, factoring in spacious changing rooms with a big lounge area.

Simply Be’s second store will open in Bury on October 6, with a further four to follow next year.

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