All Social media articles – Page 19
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AnalysisAnalysis: Hashtag #Fail – the dos and don'ts of using social media
Asos found itself in hot water this week when it compared former bodybuilder Jodie Marsh to a man on its social media account.
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OpinionComment: Concrete proof social media can improve in-store footfall?
Champions for online retail cite the potential to cut logistics and staffing costs, whilst allowing retailersto personalise their offerings, foster loyalty and build CRM. These days, some retailers are little more than well-disguised data companies.
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OpinionComment: Dixons and Carphone connect, but do they have a USP socket?
Dixons and Carphone Warehouse merging is like the plot twist in season five of a DVD box-set, when former foes team up to reboot the story.
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NewsAmazon and Twitter to monetise social media with shopping tie-up
Amazon has joined forces with Twitter to let the consumers tweet products they like directly into their shopping baskets at the etailer.
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AnalysisAnalysis: Social media transforms consumer engagement for retailers
The rising tide of social media platforms has transformed the way people communicate and the way retailers must engage with customers.
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NewsMarks & Spencer comes to the rescue for Alastair Campbell
Alastair Campbell, ex-communications and strategy director for Tony Blair, found himself in a pickle last week on his way to a formal event.
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OpinionComment: Little sign that M&S general merchandise can match food excellence
Marks & Spencer set out a new framework for apparel last year, built around a quality charter for customers, but has it worked?
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OpinionComment: Retail data – big or small, it’s what you do with it that matters
It doesn’t matter whether its big or small, we must make the best of any data.
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Opinion
Comment: Top 8 Twitter-savvy retailers
Twitter celebrated its eighth birthday last week – so what does the future have in store for the social media “fad” that has taken over?
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AnalysisOracle Retail Week Awards: Ao.com sets new standard in customer care
Appliance etailer Ao.com has created a company culture based on customer service, winning it the Serco Customer Service Initiative of the Year Award.
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AnalysisSocial retailing: What do retailers need to know?
EBay Collections is the latest example of how retailers are tapping into the power of social media to personalise shopping.
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NewsRetail Week Live: Twitter influences shopper decisions, says company's MD
56% of consumers are influenced by Twitter before they buy, claims Twitter managing director Bruce Daisley.
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AnalysisRetail Week Live: Day one in pictures
Photos from day one at Retail Week Live, including Dr Vince Cable, Philip Clarke, Twitter’s Bruce Daisley, SuperGroup’s Susanne Given and The Store’s David Roth.
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AnalysisInnovation watch: Urban Outfitters app boosts engagement with teenagers
The UO app from fashion retailer Urban Outfitters aims to keep the company connected to teenage consumers and build the brand’s relevance to changing lifestyles.
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NewsBreakfast briefing: Retail news on The Co-op, Primark and SSP
Retail news round-up on February 24, 2014: Co-op hails ‘phenomenal’ response to public poll, Primark sales rise in first half and SSP eyes London listing.
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AnalysisAnalysis: New ways to use Facebook's evolving platform
Facebook’s evolution over the past 10 years has been significant – even in the past year, the platform has experienced some huge changes and retailers have had to change the way they use the network.
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NewsBreakfast briefing: Retail news on store growth, Amazon, House of Fraser and Burberry
Retail news round-up on February 21, 2014: Planning rules stunts store growth, Amazon rebrands its Lovefilm DVD business and Burberry emerged victorious on social media at London Fashion Week.
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AnalysisAnalysis: How many retailers could you buy for the price of WhatsApp?
Facebook’s acquisition of messaging app WhatsApp sent the technology world into a frenzy yesterday, not least because the social network paid a whopping $19bn for the app.
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AnalysisTimeline: A history of Facebook
Ten years ago today the Facebook site went live in Mark Zuckerberg’s Harvard University dorm room, Retail Week takes a look at the key events in its history.
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AnalysisAnalysis: Six ways Facebook has changed retail
As Facebook celebrates its 10th birthday, Retail Week looks at how it has benefited retailers.
