All Social media articles – Page 29
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Opinion
House of Fraser targets students on Facebook
Department store group House of Fraser has teamed up with NUS to offer a 10% student discount to Facebook users who ‘like’ the retailer.
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Analysis
NRF: Why technology matters to retail
2012 will be a key year for retailers, with spending constrained and structural changes hitting hard. Retailers at this year’s NRF conference showed they’re tackling the hurdles head on, finds Rebecca Thomson.
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Analysis
Right technology, right time
Technology is no longer a back-office service – it’s driving sales and changing how people shop. Rebecca Thomson discovers what’s next for retailers at the NRF conference in New York.
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Opinion
BT backs Retail Week Technology Awards
I’m proud to announce that, for the third year running, BT is the headline sponsor of the prestigious Retail Week Technology Awards.
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News
M&S online customer feedback soars
Customer feedback submitted on Marks & Spencer’s website has surged after it incorporated new technology into its systems.
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Opinion
Boden launches iPad app
Home shopping retailer Boden has this month launched an iPad app to bring together the company’s traditional catalogue and website.
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News
Superdrug delivers "solid" festive trading as boss Seigal steps down
Like-for-likes at health and beauty retailer Superdrug rose 2.5% over Christmas as customers sought to benefit from its new loyalty card.
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Analysis
The secrets of a successful store
In this exclusive extract from former Ikea chief executive Anders Dahlvig’s book, he assesses what makes a great shop.
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Analysis
Build-a-Bear Workshop: The bear necessities
Launched 14 years ago, Build-a-Bear Workshop still enjoys healthy success. By Charlotte Hardie.
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Opinion
Retail surgery: How can I stop employees misusing social media?
What steps should retailers take to tackle the misuse of social media by their employees?
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Opinion
Cheaper with a tweet
For small retailers with a limited marketing budget raising brand awareness can be hard.
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News
Asos to open data to external web developers
Online fashion giant Asos is opening up its product and basket services data to external web developers in a bid to extend its wider online presence by allowing others to build Asos-related services.
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Analysis
Grocers: The final countdown
The fight for food spend at Christmas is a retail battle like no other. Alex Lawson looks at how the big grocers are positioned for the last week of festive trading.
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News
Dollar Tree introduces transactional mobile-optimised website
Discounter Dollar Tree has introduced a transactional mobile-optimised website powered by Usablenet.The new site allows users to search for a specific item by keyword, product number or category and features a store locator.It also leverages social networking sites like Facebook and Twitter, enabling Dollar Tree to build its brand awareness ...
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Analysis
Harvey Nichols Walk of Shame
It was starting to look like Christmas advertising would be dominated by schmaltz this year, what with the M&S X Factor campaign and John Lewis’s heart-warming offering.
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News
Hamleys changes gender-oriented store layout
Hamleys has changed its ‘girls’ and ‘boys’ store layout but says it is coincidental to a campaign on Twitter accusing it of operating “gender apartheid”.
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News
Retail Week Conference goes interactive as sponsor The Cloud offers free internet for all
Retail Week Conference is to become a digital forum next year as headline sponsor, wifi provider The Cloud, supplies free internet for all at the event.
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Opinion
Grocery price rivalry is no marketing trick
In the week that investigative TV programme Panorama attempted to pick apart the big grocers’ promotional practices, industry data told a different story on supermarket prices and their effect.
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Analysis
Figleaves, SaveMe4Later
On the surface, the new Figleaves ad looks fairly standard for a lingerie retailer.
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News
Zulily recruits Kirby ahead of UK launch
US online private Sales site Zulily is to launch in the UK and has hired former Monsoon digital chief Kristine Kirby to head the operation.