All Social media articles – Page 30
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Analysis
Build-a-Bear Workshop: The bear necessities
Launched 14 years ago, Build-a-Bear Workshop still enjoys healthy success. By Charlotte Hardie.
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Opinion
Retail surgery: How can I stop employees misusing social media?
What steps should retailers take to tackle the misuse of social media by their employees?
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Opinion
Cheaper with a tweet
For small retailers with a limited marketing budget raising brand awareness can be hard.
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News
Asos to open data to external web developers
Online fashion giant Asos is opening up its product and basket services data to external web developers in a bid to extend its wider online presence by allowing others to build Asos-related services.
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Analysis
Grocers: The final countdown
The fight for food spend at Christmas is a retail battle like no other. Alex Lawson looks at how the big grocers are positioned for the last week of festive trading.
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News
Dollar Tree introduces transactional mobile-optimised website
Discounter Dollar Tree has introduced a transactional mobile-optimised website powered by Usablenet.The new site allows users to search for a specific item by keyword, product number or category and features a store locator.It also leverages social networking sites like Facebook and Twitter, enabling Dollar Tree to build its brand awareness ...
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Analysis
Harvey Nichols Walk of Shame
It was starting to look like Christmas advertising would be dominated by schmaltz this year, what with the M&S X Factor campaign and John Lewis’s heart-warming offering.
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News
Hamleys changes gender-oriented store layout
Hamleys has changed its ‘girls’ and ‘boys’ store layout but says it is coincidental to a campaign on Twitter accusing it of operating “gender apartheid”.
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News
Retail Week Conference goes interactive as sponsor The Cloud offers free internet for all
Retail Week Conference is to become a digital forum next year as headline sponsor, wifi provider The Cloud, supplies free internet for all at the event.
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Opinion
Grocery price rivalry is no marketing trick
In the week that investigative TV programme Panorama attempted to pick apart the big grocers’ promotional practices, industry data told a different story on supermarket prices and their effect.
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Analysis
Figleaves, SaveMe4Later
On the surface, the new Figleaves ad looks fairly standard for a lingerie retailer.
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News
Zulily recruits Kirby ahead of UK launch
US online private Sales site Zulily is to launch in the UK and has hired former Monsoon digital chief Kristine Kirby to head the operation.
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News
Walmart introduces first social shopping app
Walmart has introduced the first social shopping app from its recently formed @WalmartLabs division. Known as Shopycat, the tool allows Facebook users to find gifts for friends and family based on the interests posted on their profiles. It then recommends items from Walmart’s stores, Walmart.com and other sites including RedEnvelope, ...
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Opinion
Waitrose School of Christmas Magic
The past few weeks have been all about the battle for the best Christmas advert, but it’s not just about creating the perfect standalone TV ad.
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News
UK Uncut targets Topshop in Christmas protest
UK Uncut, the organisation that occupied Fortnum & Mason’s store this year, is targeting what it calls “tax-evading” retailers Boots and Topshop, among other Arcadia-owned stores, for demonstration’s during the Christmas shopping period.
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News
Waitrose steps up social media presence
Waitrose is ramping up its spend on social media in the run up to Christmas.
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Analysis
Sites: Etsy Vs Banana Republic
Anton Gething, Product director at nToklo, shares his view of good and bad websites.
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Opinion
ONS figures go viral
I’ve been resisting it for years, but a couple of weeks ago I finally tiptoed into Twitterland.
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News
New West End Company launches Secret Sales Spy to help bargain savvy shoppers
The New West End Company has launched its Secret Sales Spy initiative to help guide shoppers to the best promotions in the area today.
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Analysis
Multichannel Now: Executive Summary
Retail Week brings you highlights of our second definitive report into the state of multichannel retailing in the UK.