All Social media articles – Page 31
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Opinion
Emma Bridgewater
Retailers with only a handful of stores may struggle to create a strong brand identity and customer loyalty.
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NewsMy-Wardrobe hunts for chief executive as it looks to global markets
Premium etailer My-Wardrobe.com is looking for a chief executive to take the company to international markets, according to reports.
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OpinionArgos will have to fight in China
Back in the summer, at the time of Home Retail Group’s full-year results, I asked Terry Duddy whether international expansion might make sense for Argos.
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AnalysisTed Baker ‘It’s Rutting Season’
Ted Baker’s latest social marketing campaign is a clever attempt to harness the word-of-mouth power of Facebook.
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Opinion
Urban Outfitters Facebook success
Having a social media presence is almost compulsory for retailers, but getting it right is something that takes time and money.
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AnalysisMaking sense of unstructured data
Unstructured data holds endless possibilities, as retailers such as Macy’s are proving. Rebecca Thomson finds out why it’s worth using.
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AnalysisA single customer view
Linking up customer data across the different shopping channels is still a challenge for retailers. Rebecca Thomson finds out how they can approach it depending on their business’ needs.
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AnalysisAnalysis: Do retailers need loyalty cards to analyse customer behaviour?
Customer data is the holy grail of modern retail. The insight into buying habits and preferences it brings is second to none, and retail success can prove hard to come by without the knowledge it provides.
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NewsEbay predicts surge in m-commerce sales
Ebay has forecast m-commerce will swell 20% higher across this year than it originally expected as it revealed strong third quarter figures.
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NewsTesco's Big Price Drop stimulates 1 million extra purchases per week
Tesco has estimated that its Big Price Drop initiative has stimulated 1 million extra transactions per week.
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Opinion
Lipsy invests in Facebook app
Fashion retailer Lipsy has launched a ‘Golden Ticket’ Facebook app to promote their latest Pixie Lott collaboration.
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Opinion
eBay signs up to use Facebook data
Facebook is keen for retailers to link up their customer data with its own social data on users, and eBay has become one of the first to step up.
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AnalysisWorld Retail Congress: The view from the top
The industry’s biggest names from across the globe met at the fifth World Retail Congress to tackle the big issues of the day. George MacDonald and Rebecca Thomson report from Berlin.
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AnalysisThe online battle for traffic
Which websites have lost or gained the most visitors in the past year? Charlotte Hardie considers the usefulness of unique visitor numbers analysis
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News
Blockbuster launches subscription movie service
Blockbuster has launched its own subscription movie service which it claims will compete against rival Netflix. Blockbuster Movie Pass will be available from October 1 for a monthly subscription of $10 (£6.40). The service includes DVD movies, TV shows and video games. It will be launched initially to customers of ...
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NewsFacebook to develop personalisation on retailers' websites
Facebook is seeking to develop closer partnerships with retailers to deliver personalised customer experiences on their websites.
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NewsEBay launches ad campaign to promote its Fashion Outlet
EBay has unveiled a new advertising campaign to promote its Fashion Outlet.
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GalleryLet it Simply Be
Home shopping brand Simply Be has opened its first terrestrial store in Liverpool. John Ryan visits and talks to its management
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NewsYounger shoppers’ crisis of confidence hits River Island
Investment in keeping prices down hits profits but chief executive Ben Lewis ‘pleased’ at performance