All Social media articles – Page 9
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Analysis
Analysis: Why retailers should be engaging the ageing
The population may be living longer than ever before, but retailers are not doing enough to capture the spending power, or the interests, of their older customers.
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Opinion
Opinion: Six retail characteristics that define success
To succeed in the demanding world of the consumer customer experience is everything – but we’ve all heard that many times before right?
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News
Amazon squares up to Instagram with Spark launch
Amazon has launched a shoppable feed of photos and stories within its mobile app, designed to drive purchases by its Prime members.
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Analysis
Analysis: Peak stuff? It’s leisure spend that’s vulnerable
Ikea reckons consumers have hit “peak stuff”. Next’s Lord Wolfson says there’s a “continuing trend towards spending on experiences”, and Dixons Carphone’s Seb James thinks “shoppers are now only grazing on ownership”.
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Analysis
Bloggers, boxes and brands: Beauty's new battlegrounds
Beauty has proven a resilient retail sector, but as the market becomes more crowded, are there stormy skies ahead for its traditional behemoths?
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News
Dune harnesses Instagram to drive online sales
Dune has boosted its online sales by deploying user-generated content on its product pages.
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Opinion
Opinion: Social media isn't just about being social
The “feedback” British Airways’ customers posted online and the airline’s largely inadequate responses show how big businesses can still get social media very wrong.
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Analysis
Opinion: Are merchandisers now data scientists?
There is not a day that goes by where we don’t hear the words ‘transformation’, ‘digital’ and ‘omnichannel’ in the same sentence.
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Opinion
Opinion: Why mobile will kill the multi-brand etailer
When Amazon and Ebay launched they sold via the world wide web, which was created for desktop computers.
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Opinion
What to expect from Debenhams' strategic update
When Debenhams’ new chief executive Sergio Bucher unveils his strategy next Thursday, expect to hear about what might be described as social shopping.
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Opinion
Real-life retail: Membership and social media spats
A daily eavesdrop on retail talking points and the latest industry developments – please share your thoughts in the comments section.
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News
Feelunique buys The Beautyst to drive French expansion
Feelunique has acquired French beauty etailer and social media platform The Beautyst to bolster its European expansion plans.
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Opinion
Real-life retail: The rise of the 'grocerant'
A daily eavesdrop on retail talking points and the latest industry developments – please share your thoughts in the comments section.
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Analysis
Opinion: Tracking customer experiences can go too far
I read Next’s latest results with great interest, in particular, their open and detailed store portfolio review.
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Opinion
Opinion: The five disruptors of m-commerce for retailers
Disruption is a buzzword in the retail sector and beyond, but often not much extra thought is given to the ‘how’, ‘why’ or ‘what’ it will affect.
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Opinion
Opinion: Insular retailers must open their doors to new ideas
We’ve all read stories about how young entrepreneurs who started off small and through hard work and perseverance, became household names.
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News
Snapchat is part of the retail journey, says UK boss
Snapchat is becoming an important part of the shopping experience with 72% of its users engaging with the social network while in store, said its UK boss.
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Opinion
Opinion: The changing face of retail leadership
As UK retail faces uncertain times, with the sterling devaluation beginning to effect buying calendars and limited growth outside online, what leadership will bring success?
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Opinion
Analysis: Top 10 marketing game-changers in 2017
In a world of connected devices and intelligent interfaces, retailers need to prepare for a tech-enabled future.