Why Frasers believes now is the right time to push its Plus loyalty app

Frasers Plus app on smartphones

As Frasers Group strikes a new partnership with Hornby Hobbies to push its credit and loyalty platform, Frasers Plus, Retail Week takes a closer look at the buy now pay later platform and its first-ever partnership with THG earlier this year.

Frasers Group and THG have made plenty of headlines over the years, but rarely together. This changed earlier this week when the two giants announced a multi-year Ingenuity partnership.

 

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