Sealskinz has opened its first permanent store in London with Ted Baker founder as an exec
Outdoor and premium apparel brand Sealskinz has opened its first ever permanent store in west London following a successful Christmas pop-up last year, with Ted Baker founder Ray Kelvin as creative director.
The store is located on Hinde Street, Marylebone Village in London, with Sealskinz being selected for the site after a “competitive selection process” to join a number of premium brands in the area.
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