All Sweaty Betty articles
British activewear retailer Sweaty Betty was founded by husband and wife Simon and Tamara Hill-Norton in 1998, opening its first boutique store in Notting Hill, London. The brand now has over 60 stores in the UK and more in the US and Hong Kong, as well as concessions in department stores Harrods and Bloomingdales. Sweaty Betty’s flagship Carnaby Street store features a café, blow-dry bar, and exercise studio.
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Retail Navigator AnalysisSweaty Betty (Overview)
Having shuttered its US stores in 2020, Sweaty Betty opened two stores in Chicago and Washington DC in November 2024. In expansionist mode once more, recent UK openings include stores in Cardiff and Westfield White City in London as well as opening its first store in New Zealand.
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Retail Navigator AnalysisSweaty Betty (Financials)
Sweaty Betty saw its sales and profits falter in the latest financial year to 1 January 2023 (FY2022). Sales tumbled 8.5% to £167.7m in FY2022 which the retailer said was impacted by the reorganisation of its North American wholesale operations. Management stated that underlying performance was “slightly lower than 2021, reflecting the broader economic and socio-political environment.”
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AnalysisFuture Leaders 2024: Meet UK retail’s 30 CEOs in waiting
Senior executives from Asda, Superdrug, Frasers, John Lewis, Sainsbury’s and Marks & Spencer are among the 30 names tipped to lead the country’s biggest retailers in years to come, according to Retail Week’s annual index
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AnalysisInternational Women’s Day 2024: how are retailers celebrating?
As the calendar flips to March 8, Retail Week shines the spotlight on what some retailers are doing to mark International Women’s Day (IWD).
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NewsSweaty Betty names former international hockey player as CMO
Sweaty Betty has appointed former England and Great Britain hockey player Kerry Williams as its new chief marketing officer as the retailer heads into “a time of immense transformation”.
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DataRanking: The 30 fastest-growing fashion retailers revealed
It has been a tough few years for fashion, and retailers have been battling to lead on style, value and quality despite skyrocketing return rates, competition for customer loyalty and bold sustainability targets.
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NewsM&S to sell Adidas and Sweaty Betty online as it extends brand strategy
Marks & Spencer will start selling products from Adidas and Sweaty Betty in an extension of its brands strategy.
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NewsSweaty Betty announces job cuts as it looks to fuel long-term growth
US-based Wolverine Worldwide, which also owns Merrell, Sperry and Hush Puppies, has announced job cuts at Sweaty Betty to safeguard its long-term growth.
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NewsSweaty Betty bosses Julia Straus and Mark Smith to step down
Sweaty Betty chief executive Julia Straus and chief operating officer Mark Smith are set to step down this summer following the brand’s takeover, Drapers has reported.
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DataRanking: The top 20 retailers to work for in the UK in 2022, according to employees
Recipe box subscription business Mindful Chef, which focuses on healthy eating, has emerged as the top retailer to work for in the UK, according to employee reviews.
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AnalysisRetail 100: Three lessons from the sector’s most inspiring leaders
The 17th annual Retail 100 is a celebration of the individuals transforming the sector, disrupting traditional retail models and being a voice for the industry. Retail Week explores some common trends shared by the leaders featured
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AnalysisRetail 100: Jack Monroe, Alessandra Bellini and Dame Sharon White celebrated for industry impact
Twenty-seven female and non-binary leaders have been recognised in Retail Week’s Retail 100 index of the most inspiring individuals driving change across the sector.
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DataData: The 15 most improved retailers for gender pay equality 2022
Retail Week ranks the top-performing and most improved retailers for gender pay equality this year.
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Retail VoiceBrewDog, Sweaty Betty and John Lewis on creating stand-out human CRM strategies
While they may be an unlikely trio with very different strategies, Inkpact chief executive Charlotte Pearce reflects on what these UK retailers have in common – and what can be learned from their approaches.
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NewsSweaty Betty acquired by US firm Wolverine in $410m deal
Sweaty Betty has been purchased by US footwear manufacturer Wolverine Worldwide and will join the company’s portfolio of footwear and lifestyle brands, including Hush Puppies and Keds.
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Retail Navigator AnalysisSweaty Betty (SWOT)
Recent investment means that the business is primed for growth in the US, a key market for any retailer and one where demand for athleisure products is growing exponentially. Its owner - US lifestyle footwear group Wolverine Worldwide - will provide the business with invaluable advice about US market dynamics.
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Retail Navigator AnalysisSweaty Betty (People)
Melissa Mullen joined as global brand president in June 2023.
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AnalysisIWD: Nine women leaders to watch in 2021
On International Women’s Day, we look at the women leading companies big and small that the industry should be watching this year
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Future LeadersLessons from the top: five traits that define modern leadership
Discussions at Be Inspired’s Senior Leaders Summit last month redefined the rules of modern retail leadership. Retail Week details five of the key lessons learned.
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AnalysisAnalysis: Six stores that Amazon can’t touch
Amazon may appear to be an unstoppable retail juggernaut steamrollering everything in its path, but there are some stores it still cannot touch because of their unique propositions.