Tesco’s took shoppers at its Sheringham branch back with a vintage truck parked outside the store heralding the retailer’s prices.

Tesco’s took shoppers at its Sheringham branch back with a vintage truck parked outside the store heralding the retailer’s prices.

Tesco gave customers a blast from the past when a vintage truck parked up outside its store in Sheringham in Norfolk earlier this month, adorned with the strapline “Where the best things cost far less”.

What would shoppers from the truck’s heyday think of today’s prices? Would they be going to Aldi?