All TikTok articles
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Opinion‘Retailers who miss the shift in customer interactions are likely to face an existential risk’
Shoppers are taking inspiration and guidance from a much wider range of sources than their preferred retailer, observes Sarah Lambert. That means retailers need to reach customers in new ways across new formats
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NewsTikTok set for ‘record-breaking’ Christmas driven by surge live shopping
TikTok has forecast that this Christmas will be “record-breaking” and mark its biggest moment in retail due to an “unprecedented surge” in live shopping sessions.
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VideoJohn Lewis store takes starring role in ‘emotional’ 2024 Christmas ad
John Lewis has unveiled its highly awaited 2024 Christmas advert which puts its stores at the heart of “emotional” and “magical” journey of Christmas shopping.
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AnalysisSecondhand tech: Should more retailers cash in on the opportunity?
With AO snapping up Music Magpie and Vinted announcing the launch of a dedicated category for electronics, Retail Week takes a look at what some retailers are doing in the secondhand tech space, and if others are missing a trick.
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NewsTikTok Shop is launching its first week-long Sales event in the UK
TikTok Shop is launching a week-long Sales event in the UK, offering exclusive discounts on thousands of trending products, Retail Week can reveal.
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InterviewQ&A: Former NOTHS exec Ella d’Amato on disrupting social commerce with her new platform
Retail Week sits down with former Not On The High Street (NOTHS) executive Ella d’Amato to talk about her new review-based shopping platform which aims to disrupt the social commerce space.
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AnalysisIs Pinterest for business the next big disruptor in social ecommerce after TikTok and Instagram Shop?
Retail Week takes a closer look at Pinterest for business, the next big social media for business that brands and retailers should keep an eye on.
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NewsExclusive: TikTok Shop is increasing seller fees in drive to be ‘marketplace of the future’
TikTok Shop is increasing its seller base commission fees in the UK from 5% to 9%, Retail Week can reveal.
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NewsTikTok’s new ‘£1Million Club’ helps supercharge new businesses
TikTok has launched a new plan to help new merchants on the platform grow to £1m in revenue through a series of incentives and support.
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NewsRetail sales via social media set to double in four years
The social commerce industry is expected to double its value in the next four years in the UK as more consumers discover new ways to shop.
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InterviewAdvertise, entertain, sell: The many ways TikTok is providing opportunities for retailers
With more and more sellers leveraging social platforms, Retail Week sits down with Paul Mears, TikTok group vertical director of retail and ecommerce, to discuss the myriad opportunities for retailers.
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AnalysisHow Gymshark and Cult Beauty are cashing in on the TikTok opportunity
An exclusive survey of more than 1,000 online shoppers reveals what’s really making them part with their cash in our unmissable new report
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NewsTikTok Shop UK launches preowned luxury category
TikTok Shop UK has launched a preowned luxury fashion category where shoppers can browse through big brands added to the platform.
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NewsTikTok Shop and Shopify launch new app for UK sellers
TikTok Shop has expanded its partnership with Shopify in the UK, as Shopify merchants can now connect their online store on the shopping platform using a new app.
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AnalysisTech List 2024: What makes Cider, Zalando, Facewatch and TikTok leaders so inspiring?
Retail Week’s definitive annual index of the people powering tech transformation at 50 influential businesses has been published. We look at what retailers can learn from four of the individuals celebrated in The Tech List
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AnalysisTikTok Shop: three retailers nailing social commerce
Over 1.5 million UK businesses are now on the TikTok app, and the brand reports that the number of merchants joining its ecommerce platform is growing “rapidly”. We spoke to three social-savvy businesses that have made a success of it.
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NewsTikTok Shop partners with Royal Mail
TikTok Shop has partnered with Royal Mail to roll out Click & Drop for merchants on the platform.
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NewsTikTok shop launches refurbished tech category
TikTok Shop has launched a new refurbished technology product category in the UK for users to buy directly from the platform.
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NewsTikTok Shop boosts in-app shopping with commerce partnership
TikTok Shop has partnered with global ecommerce network CommerceHub to help accelerate growth of its in-app shopping experience.
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NewsPolice dispersal order in place on Oxford Street amid TikTok crime-spree fears
Oxford Street, one of the country’s main shopping destinations, is subject to a dispersal order and police have stepped up their presence following concern over a potential ‘mass shoplifting’ event publicised on social media site TikTok.